The keyword of my life has always been relationships. I’m fascinated about how the relationship we have with ourselves is impacting the relationship we have with others, and ultimately with our environment and planet.
As a marketing and communication practitioner, my focus is to promote a holistic approach when discussing the energy transition. Besides integrating the economic - political – environmental – technological perspectives, the social aspect is always at the center of my work. It’s about the people transition first. Climate change needs behavioral change.
For 16 years I’ve contributed to the relationships companies and brands build with their target groups. I changed industries from fashion to media, advertising, music, renewable technologies. I worked with companies like Microsoft, Bayer, Carlsberg Group, EMI/Sony Music, Edipresse – Axel Springer, BBDO, as well as renewable energy associations, NGOs and sustainability related projects.
At EHPA, I want to help building conscious internal and external relationships.
Relationships that are growth oriented. Bringing together and connecting leaders of different backgrounds who can contribute to a problem-solving holistic approach. Who can provide a integrated view on the factors that impact their business performance and advance renewable technologies’ market development.
We are in this #togetherforacoolerplanet.
European Heat Pump Association (EHPA)